What day of the week should you run promotions?
Your potential customers are directed to a specific and relevant landing page to hone in on your exact demographic.
See where your customers are coming from
Keywords
When your potential customers do a search on Google
Keywords
HJ Design marketing philosophy is that all advertising should be:
KEYWORDS CLICKS
Dentist 6434
Oral Surgery 5634
Dentists 5122
Dental Implant 4997
Dental Implants 4556
Dentist near me 4442
Wisdom Teeth 3860
Wisdom Tooth 3456
Tooth Pain 1332
Remove Teeth 764
Location Reporting
Keywords + Ad Campaigns + Landing Pages
Remove wisdom teeth
HJ DESIGN HELPS CLIENTS ACHIEVE THEIR GOALS BY UTILIZING GOOGLE TO MARKET THEIR BUSINESS
WHAT MAKES HJ DESIGN DIFFERENT?
- HJ Design sets up and manages your advertising campaign
- We use proprietary software to choose effective keywords
- We place the bids for the keywords
- Target your demographics in specific locations
- We monitor your campaigns and the campaigns of your competition.
- On going optimization
- Set up tracking and reporting capabilities
- Run and review reports
- Customized for mobile and desktop
- HJ Design increase the amount of traffic to your site
- Our system allows you to come up higher on google
- Typically our clients pay less and come up higher on Google.
handcrafted
This advanced analytic allows you to track all visitors on your website.
• Direct Traffic
• Referred Traffic
• Purchased Traffic
Some negative keywords might be “rack”, “horn”, “repair”,
“ horse”, “blister” etc.
How can you tell if you're getting results
HJ Design's proprietary software allows tracking before a client gets to your website and after they have left your website.
Restaurants $40. - $133.
Transportation $25. - $112.
Jewelry $26. - $285.
Dentists $22. - $100.
Banks $80. - $400.
Construction $20. - $250.
Technology $29. - $195.
Our specialists are experts in wisdom teeth removal
GOOGLE MARKETING STRUCTURE OVERVIEW
1. Your potential customers search the internet by typing keywords into Google.
2. At that moment Google AUCTIONS off that specific keyword.
How does Google
Adwords
Work
Jan 1, 2016 - June, 30, 2016
Ads:
Ads are customized for each keyword ad relevancy
HJ Design embeds a tracking code into your website.
Keywords
How far away are your
customers willing to travel?
MARKETING?
So many options
Where should you begin?
Ad Campaign
Call us today to be #1
You only pay when someone CLICKS your ad to visit your website, or calls you.
In other words, when your advertising is working.
Negative keywords
Prevent your ads from being triggered.
REFERRAL SOURCE VISITS PAGE VISITS
google.com 7655 25988
direct 2345 3987
organic 1221 500
yelp.com 1011 12005
local.com 977 7433
yellowpages.com 651 1200
facebook.com 312 656
RECAP:
Advantages of Google AdWords:
Landing Page
your
business
ad
The use of negative keywords is essential to weeding out people that are not interested in your product or service.
This process helps to only bring in users that are interested in your offer.
Local Industry (DAILY) Investments
Handcrafted Coffee
Car Dealership $120. - $266.
HV/AC $45. - $400.
Plumber $32. - $166.
Security $40. - $108.
Spa/Beauty $25. - $49.
Health Care $35. - $270.
Retail $28. - $490.
The selecting of negative keywords guarantees that someone wanting to purchase a game of “horse shoes” will not click on your ad.
Jan 1, 2015 - June, 30, 2015
As an example, suppose you sold shoes.
HJ Design makes certain your ads reach potential customers.
The most significant advantage of Google Adwords is that you’re not trying to force your ads upon your potential customers.
Your potential customers are already looking for a particular product or service to satisfy their needs.
Over a million businesses rely on Google Adwords.
YOUR
AD
LOOKS LIKE
- Your ads only engage customers are looking for your products or service
- Almost immediate effects
- You only pay for what you get
- You can track your results